For each UpViral campaign, we automatically track the number of visitors your campaign receives, which is displayed on the "Stats" page. Additionally, you have the option to reward participants with "points" for generating extra traffic through their invite links.

If you export a CSV file to sum up the points received by each participant, you may notice a difference compared to the visitor count in your UpViral dashboard. This article aims to provide information about this difference for advanced users, as the majority of our customers won't encounter or need to address this issue.

Key Metrics to review: Campaign Metrics, Social Metrics, and Email Metrics.


MAIN - This is where you can view the overview, including Direct Visitors, Total Leads, Social Interactions, and Compound Conversion Rate of your campaign. The displayed metrics will vary based on the selected range of days, which you can adjust from this section:


TRAFFIC -  Traffic page will display your Direct, Referred, and Conversion data. 

The Referred visitors: 

Then the Conversion: 

What they mean:

  • Direct Visitors - These are the visitors who access an opt-in page directly, without using someone else's invite link. Each time an individual opens the opt-in page directly or uses the 1-click signup option, the Direct Visitors count is increased by one
  • Referred Visitors - These are the visitors who come to the opt-in page through a referral or invite link. They can be referred through email, social media, or any other method through which your contestants promote their referral links. When a visitor opens the campaign opt-in page through a referral link, it is counted as a Referred Visitor.

Actions - This is the section where you can get an overview of the total clicks on your Social Media buttons, track the Custom Actions you've configured, and view the points distributed among the participants in your campaign.

Leads - This section displays the number of Direct Leads, Referral Leads, and the Total Leads for your campaign.

Notifications -  This section provides details on how many participants have opened and not opened the email notifications you have configured under the Communications settings.

Lead Health - In this section, you can view the number of leads categorized as healthy and unhealthy. Leads from the same IP address are considered unhealthy in this context. 

How to get your support tickets resolved faster

Statistics have shown us that the more you tell us when you report an issue, the faster we solve that ticket. So...

1 - If you have screengrabs, please include them. A picture is worth a thousand words.

2 - If you have recorded a video showing the issue you're having, please include that as well. A video is worth a million words.
We recommend a free service called Loom for creating these videos. (this is a link to

3 - To speed up ticket resolution, follow these useful tips How to Write the Perfect Support Ticket (That Gets Results Fast)